Employment Opportunities
Marketing and Admissions Officer
POSITION OVERVIEW:
The role of the Marketing and Admissions Officer will be to guide Alexander Academy’s marketing efforts in the countries that are assigned. The Officer will represent the College by conducting presentations, providing advice to prospective students with respect to academic programs, admission procedures, and registration procedures, and imparting knowledge of the resources, facilities, and opportunities available to students of Alexander Academy.
REPORTING RELATIONSHIP: Report to the Director of Admissions
EMPLOYMENT TYPE: Full-time, Permanent
WORK WEEK: The Marketing and Admissions Officer is expected to work during regular business hours, Monday to Friday, 9:00am to 5:00pm, for a total of 40 hours per week.
LOCATION: Alexander Academy
EDUCATION & EXPERIENCE REQUIREMENTS:
- Post-secondary education, minimum of a bachelor’s degree equivalence
- Minimum of 3 years work experience working in a similar role
- Knowledge of the BC K-12 system
- International business or education experience
ADDITIONAL REQUIREMENTS:
Enrollment Requirement: The Marketing and Admissions Officer may have an annual enrollment quota and/or target set out by the Director of Admissions.
QUALIFICATIONS:
- Native or bilingual proficiency in English
- Excellent interpersonal skills
- Superior teamwork capabilities
- Superior oral and written communication skills
- Ability to maintain professionalism and cordiality when working with others
- Strong ability to take initiative and complete tasks as assigned
- Strong familiarity with Microsoft Office (Excel, Word, MS Outlook, MS PowerPoint)
- Highly organized, diligent, and detail-oriented
- Capacity to provide accurate assistance, information, instructions to students and staff in a helpful, friendly, and professional manner
GENERAL DUTIES AND RESPONSIBILITIES:
- Build strategic relationship with agencies, and other stakeholder groups in both local and overseas
- Meet with and enroll students based on their educational specifications & requirements
- Liaise with agents for enrollment and marketing purposes
- Travel to various international destinations for educational fairs and agency meetings for College purposes
- Promote Alexander Academy’s educational programs through Social Media and other online applications
- Assist the Director of Admissions in conceiving, implementing, administering, and evaluating marketing plans
- Assist with all aspects of planning of all student events including: orientations, graduations, and all academic and social events
- Able to maintain cooperative relationships with schools, universities, community organizations and other institutions
- Perform other duties as assigned by the Director of Admissions
DIGITAL MARKETING JOB DUTIES AND RESPONSIBILITIES:
- Develop content for website, blogs, and marketing collateral
- Integrate social media communications with the Alexander Academy website
- Conduct research and analysis, gather information, write articles and stories, edit content, and adapt material to online format, tone, voice and style
- Produce online media analysis, activities and design on every facet of Online Marketing Campaigns and report Marketing ROI Metrics and input into the Internal Customer Relationship Management (CRM)
- Participate and produce content for newsletter and email campaign and manage Social Media requirements
- Manage ongoing processes and tasks associated with SEO and CRM system
HOW TO APPLY:
To apply, please e-mail a PDF copy of your cover letter and resume with the e-mail title being “[Your full-name]_Marketing and Admissions Officer 2021” to resume@alexanderacademy.ca. We thank all interested parties. We regret that only those candidates selected for an interview will be contacted.
